Examining the Impact of Work Motivation and Work Environment on Employee Productivity in the Snack Food Industry

Abstract

Employee productivity is a critical factor in ensuring the competitiveness and sustainability of manufacturing industries, including the snack food sector. This study aims to examine the effect of work motivation and work environment on employee productivity in snack food companies located in Tangerang Regency. A quantitative research approach was employed using a survey method. The population consisted of employees working in snack food industries, with a sample of 100 respondents selected based on Arikunto’s sampling guideline. Data were collected through an online questionnaire using a five-point Likert scale and analyzed using SPSS. The results of multiple linear regression analysis indicate that work motivation and work environment have positive and significant effects on employee productivity, both partially and simultaneously. Work motivation emerges as the dominant variable influencing employee productivity. The coefficient of determination shows that motivation and work environment jointly explain a substantial proportion of the variance in employee productivity. Hypothesis testing using t-tests and F-tests confirms that all proposed hypotheses are supported. These findings suggest that enhancing employee motivation and improving workplace conditions are essential strategies for increasing productivity in the snack food industry. This study contributes to the existing literature by providing empirical evidence from a regional manufacturing context and offers practical implications for managers in labor-intensive industries. insights for marketplace managers in designing effective marketing strategies.