Vol. 1 No. 1 (2026): Maneggiare Journal Studies

Artikel

• Understanding Online Consumer Behavior: The Effect of Brand Image and Promotion on Purchase Decisions in Lazada Marketplace

  Amilia Paramita Sari

  1-10

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• Examining the Impact of Work Motivation and Work Environment on Employee Productivity in the Snack Food Industry

  Anisah

  11-21

  • PDF

• Word of Mouth, Brand Image, and Their Effects on Purchase Decisions: Evidence from Female Students Using OMG Matte Kiss Lip Cream

  Andrean Eko Haryoko, Subandriyo

  22-32

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• Training, Work Environment, and Employee Productivity: A Case Study of Sewing Line Operations in an Indonesian Footwear Manufacturing Firm

  Tegor, Anisah

  33-43

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• Impulse Buying in Modern Retail: The Role of Price Discounts and In-Store Displays at Matahari Department Store

  Egi Andiyana, Lod Sulivyo, Faye Maya Dewi

  44-54

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• Determinants of Online Purchase Decisions in Buy Now Pay Later (BNPL): The Role of Trust and Ease of Use in Shopee PayLater

  Arsadi, Satrias Djamaran, Toni Suhara

  55-66

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• The Role of Compensation and Leadership Style in Enhancing Employee Productivity in Chemical Manufacturing Companies in Tangerang Regency

  Bagus Caesar Sukmayuda, Gathot Widyantara, Ischak P Lumbantobing

  67-79

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• Price and Service Quality and Their Effects on Customer Satisfaction in Convenience Stores: A Case of Indomaret

  Subandriyo, Faye Maya Dewi, Popong Suryani

  80-91

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• Understanding Customer Satisfaction in Traditional Restaurants: The Roles of Service Quality, Product Quality, and Price in Balaraja, Tangerang

  Anita Bawaiqki Wandanaya, Egi Andiyana

  92-104

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• Improving Warehouse Employee Productivity through Work Discipline and Work Motivation: Empirical Evidence from a Packaging Company in Tangerang Regency

  Yudin Wahyudin, Andrean Eko Haryoko, Agus Sugiyanto

  105-115

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